Rahal Letterman Lanigan Racing (RLL) announced on August 7 that Fifth Third Bank has extended its relationship with the team through the 2025 NTT INDYCAR SERIES season.
The bank will be the title sponsor for Graham Rahal’s 15th appearance in the GMR Grand Prix at Indianapolis Motor Speedway, the Sonsio Grand Prix at Road America and the Honda Indy 200 at Mid-Ohio Sports Car Course, with the addition of the Grand Big Machine Music City awards on the streets of Nashville.
Fifth Third Bank will also have an enhanced associate sponsor presence in other key INDYCAR SERIES racing markets throughout each season, including the Indianapolis 500 and Monterey, Calif., and St. Petersburg, Calif. Florida. Fifth Third Bank first joined the team in 2016 as a co-sponsor, and the partnership has grown as both organizations have continued to grow and seek new opportunities for cross-company collaboration.
“Not only have we extended our partnership with Rahal Letterman Lanigan Racing, but we are thrilled to announce that the Fifth Third car will now be racing the streets of Nashville,” said Mike Ash, regional president of Fifth Third Bank in greater Indiana. . “The bank has a strong presence in the Nashville market, led by a local team, and we are excited to bring additional assets and partnerships to the region. Our work with RLL continues to evolve and create experiences on measure for our customers as well as long-term community impact, such as our recent May 3 partnership, supporting all babies born in central Indiana with newborn essentials and money for their savings academics.
In addition to business-to-business activities, RLL participated in Fifth Third Bank’s fifth annual Third Day (May 3) helping to launch its Feeding Our Communities campaign which takes place in the communities served by the bank, with the aim of providing more one million meals to people in need in May. In 2022, Graham Rahal also supported the 53Babies initiative in the city by surprising babies born in central Indiana with mom and baby essentials, as well as $1,053 provided by the bank to open the College 529 account. of their new child. Fifth Third Bank also supports other racing-related charitable initiatives such as REV Presented by Fifth Third Bank, which benefits IU Health patients, and an annual event which benefits Children’s TherAplay, physical and occupational therapy for children with special needs.
“We are very proud that our relationship with Fifth Third Bank continues to grow,” said Bobby Rahal, co-owner of Rahal Letterman Lanigan Racing with David Letterman and Mike Lanigan. “The caliber of people we have met through our partnership speaks volumes about the company and their mission to contribute to the communities in which they serve. We couldn’t be happier to not only continue, but grow, our partnership with Fifth Third Bank for 10 years and beyond.